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THE PROBLEM
1. 2014 report by the National Highway Traffic Safety Administration
2. Bicycling.com (https://www.bicycling.com/training/health-injuries/ride-smart/slide/1
Most cycling accidents occur at night, and because motor vehicles get too close to the cyclist.
Typical bicycle lights are necessary and functional. Yet they don't provide nearby traffic with an adequate visual reference of where the cyclist is on the road.
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HALO's design might be clever, but manufacturing the product will be straightforward and economical.
Plastic parts are small and simple requiring straightforward tooling. Electronics are basic: a circuit for the LED and battery charging are all that is required. Assembly would be quick and efficient.
HALO could be retailed in small, unique cylindrical packaging like the one below and priced at ~$30.
Dave Cutler is an award-winning Connecticut-based inventor, entrepreneur, designer & illustrator.
Dave has overseen all areas of company building including product design & development, manufacturing, marketing, design and branding. Dave and his products have been featured on ABC’s Good Morning America, CBS’ This Morning Show, the TODAY Show, WSJ, INC, FORBES, NYT, NPR, CES, and others.
To learn more please visit DCSConcepts.com
ABOUT THE DESIGNER
About
How it works
Market
Manufacturing
Contact
Meet HALO
Launch, alternative and or future iterations
of HALO could include:
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Incorporating photosensor to automatically activate LED in low lighting
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Incorporating accelerometer for auto activation when in motion
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Color-changing light options, including wireless control of lighting via a smart phone or smart watch app
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Incorporating a laser in lieu of, or in addition to, the LED
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Magnetic attachment methods/ adapters for use with scooters, strollers, motorcycles, etc.
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Machined-aluminum housing for "pro" versions
HALO uses a patent-pending design to create an extremely visible static or flashing ring of light that completely encircles the cyclist.
This ring of light, or halo, defines the cyclist's 'safety zone' and provides motorists with a much better visual indication of the rider's location on the road.
Simply put, used in tandem with headlamps and taillights*, HALO provides a huge increase in 360° visibility and therefore a huge increase in safety.
HOW HALO WORKS
* HALO is not intended to replace headlamps and taillights.
Fits right on the bike frame
without infringing on cyclist's space...
PRODUCT ROADMAP
THE MARKET FOR HALO
MANUFACTURING & RETAIL
Introducing HALO. It's a fun, simple yet effective accessory that defines a cyclist's 'safety zone' with an animated ring of light projected on the ground.
The Problem
Fits on Bike Frame
A ball-joint design enables HALO to mount to various locations on the bike, keeping the spinning LED level to the ground below.
CYCLING SPECIALITY SHOPS
[machined aluminum]
TOY GIFT & NOVELTY MARKET
[plastic, bright colors]
SPORTING GOODS
& BIG BOX STORES
[plastic, subdued colors]
HALO is patent-pending and available for licensing.
eMail us for more information or use the form below.
Download Sell Sheet
Proposed retail packaging concept
would be stackable and hangable.
Tern VIZY Light
HALO Prototype
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Comparison
HALO works perfectly for all rider types, from young children to active adults.
Plus with different style adapters, HALO will work on virtually any type of bike, from tricycles to e-bikes, scooters and more.
HALO could also be used for skate boards, snow boards, jogging strollers, etc., opening the door to many other markets.
While HALO is clearly a better solution, the success of its competitor proves there is substantial market demand for a product like HALO.
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